ExplorR

Gamifying travelling and championing free, accessible exploration to mainstream travelers.

Problem

Travelling has always lacked the surprise factor as travelers are often fed with instructions from tour guides or digital apps. ExplorR offers a game app that facilitates free exploration without giving explicit instructions on where to go.

Solution

With our location-based game app, travellers discover niche places beyond popular attractions and are rewarded with greater points. In so doing, they maintain the ‘exploration’ factor that travellers desire; ExplorAR offers travellers the satisfaction of discovering the unknown.

Market

ExplorR targets customers was travellers across all age groups and demographics. The amount of optionality in our game allows us to address both young and old travellers, so they were not restricted to a niche group of travelers of a certain age group or with specific preferences.

Website and social media

ExlporR website


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